Welcome to the Web Directions South 2011 Big Stonking Post™, my rough notes hammered out on a laptop (to aid my own recall) and posted here for your enjoyment.

The usual notes: These are very raw notes - excuse typos, and if you need an exact quote please check the podcast as some of my quotes end up more like paraphrases (I can only type so fast...). Anything marked "Aside:" is my own thought and not something the speaker said.